Fitness expert Sue Fleming is the creator of the Buff Fitness® workout regimen. The program’s popularity led to a critically acclaimed reality TV series – Buff Brides – on Discovery Health Channel, still in reruns on Fit TV. Sue’s new Buff line of workout DVDs are based on her Random House/Villard book series, which includes Buff Brides, Buff Moms, Buff Moms-to-Be, and Fashionably Buff, which will go on-sale in February 2007.
Sue is the newest celebrity trainer to join the roster of ExerciseTV, a new multi-platform television network dedicated to fitness, motivation and sports training. Segments from each of Sue’s Buff workout DVDs can be viewed free on-demand by all Comcast, Time Warner and Cox digital cable customers.
Sue, a naturally competitive athlete, instinctively knew the better the bride looked and felt out of her clothes, the more magical she would look (and feel!) while donning the breath-taking couture creation of her fantasy wedding. And so was born the Buff Fitness regimen. Far more than another cleverly packaged brand, Fleming has brought a sense of steadfast teamwork to a results oriented regimen that has grown into a global health and fitness empire.
A native of New York’s Long Island, Fleming found her calling early on as she yearned for the camaraderie of team sports first at Riverhead High School and later while attending Canisius College in Buffalo, NY, where she earned her Masters. This proved to be particularly challenging in an era when women in sports were still a relative rarity. “I was so grateful for women like Chris Evert and Billie Jean King, as they proved that women could be strong and athletic…and win!” recalls Fleming.
Sue asserts that whether you have six days or six months you can make a huge difference in the way you look and feel. The real challenge however is to maintain it for 60 years. That’s where Fleming takes over. Dedicated to working with clients to overcome their fears of fitness and body image, Sue develops the most important muscle of all…self-esteem.
A world traveler who has swam in the deep azure waters of Sri Lanka and is now planning an expedition to the Andes, Sue’s participation in eight New York City marathons have given her the kind of strength and stamina a world explorer requires. She credits fellow fitness icons such as Billy Blanks for never allowing her to forget the passion that has brought her to this stage of her life.
Rather than resting on her well-toned laurels, Sue sees endless possibilities in bringing her message of fitness to the world. That’s why Sue wants women to understand that a fitness regimen is not a quick fix, but a long-term way of life.
A popular fixture in mass media touchstones such as USA Today, Cosmopolitan and InStyle Weddings not to mention a sought after guest on ABC TV’s Good Morning America, Sue Fleming currently lives in New York City - where she almost never takes a taxi!